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Understanding the Growth of the Mobile Casino Industry

Posted by gambler101 on Jun 18, 2011 in online gambling

The mobile casino industry has been under impressively growth lately. While most people will turn their heads to it and say “oh look it’s another gimmick market” the truth is that there is a ton of money already being made in this market. And the industry itself is only going to get bigger.

In 2010, the total gambling market was worth approximately $35 billion. This would probably be double that if gambling in the US was completely legal and wasn’t hindered by legislation such as the UIGEA 2006 which limits how easy it is for players to make deposits/withdrawals at gambling sites (in addition to limiting the ability for casinos and sports books to advertise to players in the US).

In 2011, the mobile casino market took in more than $10 billion in terms of net casino wins. This represents a staggering $2 billion in mobile casino revenue which is around 7% of the total gambling industry. Even if this figure doesn’t amaze you, the growth rates will. Mobile gaming is growing at around 10-20% per annum, and mobile sports betting in particular at UK bookmakers such as Bet365 and Ladbrokes has been growing at 30-40% per year. Thus, the market itself it practically doubling each year in some cases.

Even in financial spread betting (a form of derivative trading) mobile trades make up more than 20% at most platforms which support mobile trading. And with mobile technology only going to get better with more operators support mobile devices such as the iPhone, growth is going to get to unprecedented levels.

One of the biggest reasons for the growth of the market in recent times has been the development and revolution in technology for mobile phones. Although WAP-friendly mobile games have been available for the last 10 years, these games really never took off because of the limited graphics, connectivity and foundations for early mobile phone models.

Nowadays however, the launch of smart phones which have been gobbled up by the wide consumer market have provided a realistic platform for mobile gaming to take off. Excellent graphics, user-friendly menu systems and a large range of games and jackpots have made players excited about playing real money games on your mobile for the first time. Players can now play realistic versions of roulette by downloading a roulette app for mobile, blackjack, video slots, bingo, scratch card games, keno and more.

A lot of mobile casinos offer the same array of bonuses, loyalty points, promotions and hundred thousand dollar jackpots too. You can download mobile clients at sites such as Bodog Casino, Bet365 Mobile, Betfair, Jackpot City, or even mobile operators such as mFortune and WinAsUGo.com.

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American players

Posted by gambler101 on May 23, 2011 in online poker

statue of liberty
One of the news that has been the most talked about in recent history is the crackdown by the Department of Justice and the FBI of the four leading poker rooms operating in the USA on April 15th 2011: Pokerstars, Full Tilt Poker, Absolute Poker and UB Poker. Yes this unprecedented shutdown and indictment of eleven individuals has shocked the world of online poker and is probably the most important news event in the industry since the enactment of UIEGA in 2006. Event the creation of rush poker which in itself is the most significant breakthrough in online gaming technology in the past few years is nothing compared to Black Friday. No event comes to mind in the past decade except maybe the WSOP victory by amateur player Chris Moneymaker in 2003.

Ironically some were smiling one or two years ago when the French were working on a new online gaming law. Yes this law tightly enforced by ARJEL may not have pleased all players and operators and it is far from perfect in particular as it forces French online poker players to play in a closed vessel among themselves, missing the benefits of globalization and internationalization. But at least the French were able to regulate online gaming and to collect well-needed taxes in the process. By the way PokerStars has established itself as the leader of French online poker and you can use this code marketing pokerstars in order to get a bonus reserved to new players only.

Back to our topic about US online poker, it is hard to make any sense of the action of the Government in the past 5 years. Starting in 2006 with the UIGEA, half of the operators left the US market, including major brand names such as Party Poker. Now five years later they are banning the 4 leaders of what was left in this market, and nowadays only a few minor players remain. It is fair to say that online poker is about 10-20% of what it should be if the major brands were allowed to operate normally.

I always found it funny when I saw movies about the Prohibition, will Al Capone and the Chicago mafia reigning on the traffic of alcohol. Is not America supposed to be the country of freedom, after all the French gave them the Statue of Liberty not just to give light to the New York harbor but more so to represent their hope that this new country was where the future of freedom will reside. Not so much so, as it seems that lawyers and politicians are the ones ruling the States with no consideration for what consists in an infringement or not of the public’s right to decide how they want to spend their free time.

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